Oh man, when will they get it? That’s what I find I’m asking myself once again. Here in the Pacific NorthWest (Victoria BC Canada) we’ve been hit with another snow storm. Once again that meant that the roads are a mess and in particular, public transit is in turmoil. What I find very interesting is that I’m getting the impression that many people, in particular the local social media junkies, seem to think that Twitter is THE solution for getting the word out about buses, including interruptions in service, delays, etc… I guess Twitter serves as a fine band-aid solution but come on… Twitter as the answer to BC Transit communicating with the public?
I know people will think to themselves, ok, what’s Glenn ranting about now… how about this for a solution – real time information served up on the web and the mobile web! Pretty simple really! Ok, granted, it takes some tech savvy folks, a little $$$ but really, why not? Sorry but Twitter isn’t a viable solution for people standing for an hour at a bus stop wondering where their bus is or when is it coming. Buses are mobile and easily tracked. how about some positioning devices on buses to monitor where they are in real time. Then that information is relayed to a corporate server for display on the website or even better, on a mobile app. People using public transit have smartphones… sure not all of them but many of them do. Just look to any major metropolitan area or Europe and you’ll find fabulous mobile apps for users of public transit. [Read more…] about When Will Public Transit Provide Users With Mobile Apps?