Here’s a handy dataviz resource – Marketer’s Guide to Infographics — There is a reason why Instagram and Pinterest are two of the fastest growing social networks — visuals still work. Infographics make points visually while also being portable and easily share
Some new research on trends in mobility… According to Forrester, there will be one billion smartphone consumers by 2016, with 257 million smartphones and 126 million tablets in the U.S. alone. Businesses will implement the following five trends in response to this mobile movement, transforming how we experience shopping, business collaboration, travel and marketing.
1. Ultra-Personalization in Mobile Marketing: Businesses will capture a user’s context to create better results for marketing campaigns by ensuring that every customer, worker and supplier is hyper-productive and engaged. [Read more…]
An interesting report has surfaced recently revealing just where College students are heading after they graduate.
I just love big data analytics… case in point, Estately recently ran a bunch of Google search queries through Google analytics in order to come up with an interesting map that reveals just which search trends are hot for each State – not surprisingly, they found some interesting results!
The results ranged from mildly amusing to completely disturbing. No doubt this information will come in handy for anyone trying to decide which state they want to buy a home in, especially for those curious how their potential neighbors spend their time online.
Some fun results include: Idaho searching for bigfoot, Arizona infatuated with UFOs, Maine seems to enjoy cat pics, and Alabama on the hunt it seems for God!
The usage of smartphones has risen dramatically over the past few years. Google has stated that online searches through smartphones will overtake desktop computer searches by the end of this year. Mobile access to the internet is becoming more important than ever and it is being applied to all facets of our lives.
Some interesting data and graphics shared via this blog post on the importance of small business, and in particular women owned small businesses, and their effect and importance on the economy and job creation. Using an information-rich infographic, Michael Hartzell shares some interesting stats. In the USA, women owned small businesses have the following effect:
- $3 trillion in economic impact
- 7.8 million women owned businesses in 2007
- 23 million jobs created and maintained
- The professional, scientific, and tech sector is the largest at 20.9%
- California, Texas, and New York have the most women owned businesses