A new partnership between social location player, GoWalla and USA Today may have just one-upped foursquare with a match made in heaven! Designed with the frequent traveler in mind, the deal encourages travelers to use the partner deals while on the move… definitely an ideal arrangement as social checkin is a favorite thing to do for people while they travel… additionally, think about it… who doesn’t grab a USA Today when on the road or at an airport?
Through the Gowalla location-based social network, USA TODAY will make airport travel easier to manage and more fun along the way. After Gowalla users check-in at any of the nation’s busiest airports, they will be presented with one of three USA TODAY Travel features:
- “Today in the Sky” Content
- USA TODAY Airport Guides
- USA TODAY Trips